Terms and Conditions

• Label 111 Ltd / supplier: Label 111 Ltd, registered in England and Wales under number 16456185.
• PlainRank / platform: the SEO platform and the related site and tools.
• Customer: the person or organisation that enters into an agreement.
• Services: SEO scans, growth plans, technical checks, content briefs, the dashboard, subscriptions and related services.
• Subscription: ongoing service, monthly or yearly.
• Extra work: work outside the agreed scope.

• These terms apply to all offers and agreements, unless agreed otherwise in writing.
• The customer's own terms are rejected.
• Changes are valid only after written confirmation by both parties.

• Quotes are without obligation and valid for 30 days, unless stated otherwise.
• An agreement starts on written acceptance, payment, or use of paid services.
• Label 111 may refuse work that is unlawful or unethical.

• Label 111 performs the work with reasonable care. A specific result applies only if it is agreed in writing.
• SEO results depend on competition, technology, content and factors outside our control.
• Timelines are indicative. Missing one does not end the agreement, except in case of intent or gross negligence.
• Extra work is done only after written confirmation and is invoiced separately.

• Subscriptions continue until ended, unless a minimum term was agreed.
• A monthly subscription can be cancelled before the next invoice period, unless agreed otherwise.
• Setup or implementation fees are not refunded if the agreement ends early.
• Access may be paused after a warning if payment is more than 30 days late.

• Prices exclude VAT unless stated otherwise. Business customers in the EU may qualify for a reverse charge.
• Payment is due 14 days after the invoice date, unless agreed otherwise.
• Late payment can add interest and collection costs.
• Rates may be indexed once a year, with at least 30 days' notice.

• Either party may end the agreement on bankruptcy, or after a serious breach that is not fixed within 14 days.
• After the agreement ends, an export of available data can be provided on request.
• Invoices that are already due remain payable.

• Provide the information, access and materials that the work needs, in time.
• You confirm you have the right to use the content you supply.
• Use the platform properly and keep login details confidential.

• Work stays the property of Label 111 until it is paid in full.
• After payment, intellectual property in custom work transfers, except generic code, templates and open-source components.
• Label 111 may show projects as a reference, unless you object in writing.

• Liability is limited to direct damage caused by intent or gross negligence.
• The maximum is the amount paid in the 3 months before the incident.
• There is no liability for indirect damage, lost profit or loss of data.

If something outside reasonable control happens, including hosting failures, cyberattacks or government measures, obligations are paused. If that lasts more than 60 days, either party may end the agreement.

Personal data is handled under the GDPR. See the privacy policy, which is part of the agreement.

Changes are announced at least 30 days in advance. Continued use after the start date counts as acceptance.

• The law of England and Wales applies, unless mandatory consumer law says otherwise.
• Disputes are discussed first. Otherwise the courts of England and Wales have jurisdiction.
• EU consumers can use the ODR platform at ec.europa.eu/consumers/odr.

Label 111 Ltd
71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom
info@label111.nl